This article examines the impact of demographic trends and the regional distribution of high school graduates on student recruitment at the University of Defence. Based on data on the number of high school graduates in individual regions and information on applicants and enrolled students in full-time military study programs for the years 2021–2025, the article analyzes the relationship between the population potential of regions and actual interest in studying. The results reveal significant regional differences. The analysis confirms the existence of a relationship between the number of high school graduates and the number of admitted students, but also highlights the importance of other factors related to the specific nature of military studies. These findings provide a basis for targeted planning of the University of Defence’s recruitment and marketing activities.
This paper analyses the determinants of recruitment intensity in the Armed Forces of the Czech Republic. Using annual data from 2005 to 2024, a multivariate regression framework is applied to examine the effects of labour market, demographic, and fiscal factors. The results indicate that the unemployment rate is negatively associated with recruitment intensity, while demographic variables exhibit strong and consistent effects. By contrast, compensation and fiscal variables show weaker and less robust relationships. These findings suggest that realised recruitment outcomes reflect not only labour supply conditions but also institutional constraints and the structure of the population meeting military recruitment requirements.